Burroughs Digital designs and develops on WordPress — not as one platform among several, but as the deliberate foundation of the entire web design practice. Founder Blake Burroughs is a WordPress designer by trade, with almost 20 years of WordPress experience. His team brings another 20+ years of WordPress experience to the table.
The platform choice is a value statement: your website should be an asset you own completely, and WordPress is the mainstream platform where that’s literally true — your code, your content, your data, portable to any host, editable by any competent developer, hostage to no one.
This page covers everything we do with the platform: new builds, rebuilds, rescues, and the ongoing care WordPress rewards.
Why WordPress Is Still the Answer
Ownership without asterisks. Website builders rent you a presence; WordPress deeds it. If you and your developer part ways — or you and your host, or you and us — the site comes with you, whole. Businesses come to Burroughs Digital regularly after learning what platform lock-in costs; nobody ever comes to us regretting owning their site.
SEO depth no builder matches. Full control of URL architecture, markup, schema, speed, and content structure — the levers our SEO practice pulls daily. It’s not that builder sites can’t rank; it’s that WordPress removes every ceiling, which is why our entity-driven methodology is native here.
A content engine attached to your site. The strongest publishing system in mainstream use, which turns content marketing from a bolted-on blog into a structural capability — and it’s why WordPress pairs so naturally with WooCommerce when stores are involved.
Longevity by ecosystem. Powering over 40% of the web means WordPress skills, plugins, and hosting are commodities in the best sense: abundant, competitive, and never dependent on one vendor’s roadmap — including ours.
What Our WordPress Services Include
New builds. From small business sites to custom design — architecture from search data, lean fast builds, and launch-day SEO foundations as standard equipment.
Rebuilds and rescues. Inherited sites are half our WordPress work: page-builder bloat slowing everything, plugin stacks fighting each other, “the old developer left and nobody has the passwords.” We audit honestly — optimize in place when the foundation supports it, rebuild when the data says the foundation is the problem — and every rebuild travels through migration SEO so rankings survive the surgery.
Performance engineering. WordPress is as fast as its discipline: hosting matched to the build, images and code kept lean, caching configured correctly. Our site speed practice keeps Core Web Vitals green because Google and your visitors both bill you for every slow second.
Care and feeding. WordPress’s one honest cost is that it needs maintenance — updates, backups, security monitoring. Our maintenance plans and hosting make that someone else’s job (specifically, ours), which is how a plugin update never becomes your outage.
Builder philosophy, stated plainly. We build with WordPress’s native block editor and lean tooling rather than heavyweight page builders wherever possible — cleaner code, faster pages, and sites the owner can edit. Where an existing site runs on a page builder, we work with it honestly and tell you what it’s costing.
Every engagement follows the standard process — scoped plainly, priced on the pricing page, measured after launch like everything Burroughs Digital ships.
WordPress — Frequently Asked Questions
The core platform is well-maintained and secure; real-world vulnerabilities come overwhelmingly from outdated plugins and neglected sites. Kept updated and sensibly configured — the whole point of maintenance — WordPress security is a solved problem.
Rent versus own. Builders are genuinely easier on day one and structurally limited every day after: SEO ceilings, export limitations, platform dependence. WordPress costs more attention and returns an asset. For a business intending to grow on search, the choice compounds.
Yes — rescues and rebuilds are core work. The audit tells you honestly whether your site needs optimization, surgery, or a fresh foundation, with data behind whichever answer it is.
We can work in them and inherit them; we build new sites on Kadence by default. Most page builders trade speed and code quality for drag-and-drop convenience, and on a site that needs to rank and convert, that trade usually runs the wrong way. Kadence is optimized for speed and performance, without compromising design flexibility.