SEO Consulting Services

Burroughs Digital provides SEO consulting services — senior strategic guidance for businesses that have hands to do the work but need expertise to point them. Consulting is the right model when you have an in-house marketer, a content team, or a developer, and what’s missing isn’t labor but judgment: what to do, in what order, and how to know it’s working.

The consulting engagement delivers the same thing every Burroughs Digital service delivers — decisions backed by data — with your team executing instead of ours. It sits within our full SEO services practice, and you work directly with founder Blake Burroughs, which is rather the point of hiring a consultant. Start with an audit or get in touch to scope it.

When Consulting Beats a Full-Service Engagement

You have execution capacity. A marketing coordinator who can publish, a writer who needs topics and standards, a developer who can implement tickets — consulting turns that capacity into results by supplying the strategy layer they’re missing.

You want to build the capability, not rent it. Some businesses want SEO knowledge to live in-house permanently. Consulting with a teaching mandate gets you there; an agency doing everything for you never does.

You need a second opinion. An expensive proposal you can’t evaluate, an agency whose reports feel like fog, a strategy that’s been running two years without clear results — an independent, data-grounded review tells you what’s real. We’re comfortable telling you your current agency is doing fine, too, if the data says so.

You have a specific hard problem. A migration to plan (migration SEO is exactly this), a penalty to diagnose, an architecture decision with long consequences — problems where an hour of senior judgment outweighs a month of activity.

How Consulting Engagements Work

Strategy engagements. A comprehensive audit and market analysis, converted into a prioritized roadmap your team executes — with the reasoning documented, so every priority is defensible and your team learns the why alongside the what.

Ongoing advisory. A monthly rhythm: data review, priority-setting, work review, and standing access for the questions that come up between sessions. Your team executes; the strategy stays senior and the accountability stays measurable, per our standard process.

Project consulting. Scoped engagements around a defined problem — migration governance, technical remediation planning, content system design, local expansion strategy, or AI search readiness.

Training. Working sessions that upskill your team on the disciplines they’ll own: keyword research, on-page standards, content briefs, reporting. Taught from your actual data, not slideware.

Every model shares the same spine: recommendations arrive with evidence and projected impact, in language your team can act on — specifications a developer can build from, briefs a writer can write from, reports an owner can make decisions from.

Honest Scoping, Including “You Don’t Need Me Yet”

Consulting is priced on senior time, so it only makes sense when the leverage is real. If the audit shows you’d be better served by a one-time project, a smaller engagement, or frankly by executing the basics before buying strategy, that’s what we’ll tell you — the data is the data, and the pricing is public either way. Consulting typically runs as a monthly retainer or scoped project fee.

SEO Consulting — Frequently Asked Questions